Project Overview

Wealthlet is a financial app for people who want to save money but don’t have time to do money management. Wealthlet will be your financial advisor to help you save money to reach a goal and track your account real time, provide financial knowledge to users, and make them interested and feel friendly by fun design.

Problem

People are like to save money but they decide to do other solution instead use a budget app because app is not effect in real account and features that provide to user is too much make user feel overwhelm. Most budget app can’t make attention to user in long term.

Solution

Create financial app have easy-to-use features that aims to help user reach a goal and include knowledge about money management to help user improve their financial.

Design Process Framework

UX design thinking process Double Diamond

User Research

We made online surveys for gathered data, we focusing on understanding user behavior, needs and pain point. We found user are ever use financial app 65 percent from 55 participator but they are quit from using app after that 69 percent from participator who are ever use financial app.

We’re going deep down to know why people likely to quit from using financial app and we found something interesting. 39% Said Financial app now are complex to use and 22% Said Most Financial app have an overwhelm featuresthat unnecessary.

Competitor analysis

User Persona

User Journey

User Flow

Site Map

Wireframe

Design System